Making "Cents" Of Research Brief & How To Produce Proposals That Sells

Increase your proposal conversion rate

Expected Outcome:

• Understanding what to include in a research proposal
• How to take a client brief and know what to ask?
• Understand what clients look for in a proposal
• How to add value to your proposal and avoid price bargaining?
• How to conduct sales presentation that sells?

Who should attend?
Executives, Senior Executives and Managers of Market Research Agency

Duration of Course – 1 Day

Detail Course Outline

Day 1

• How to take a research brief effectively?
• Understanding what to include in a research proposal
• How to set action standards if client does not have one?
• Secondary research and its importance of improving proposal conversion rate
• Understand the final delivery and how it could helps you to construct a stunning proposal
• Methodology vs Cost considerations
• What value added can you offer other than reducing your price?
• The art of writing a proposal that clients want to know
• How to present sales presentation with stunning effect and improve sales closing ratio?
  

For more information, contact info@ao2consulting.com